CLIENT
ON-BOARDING
NEW CLIENTThis questionnaire helps us understand your brand deeply before we film a single frame. The more detail you give, the better the content we create.
*This should take 10-20mins*
YOUR BUSINESS
The basics - who you are, what you do and where you're at right now. This helps us understand your business before we start thinking about content.
BRAND IDENTITY
This is the most important section. The better we understand how your brand feels, the more accurately we can represent it on camera and in your captions.
YOUR AUDIENCE
Great content is made for a specific person, not everyone. The more precisely we understand your customer, the more your Reels will speak directly to them.
This shapes exactly what we film and how we present it. The answers here go directly into your content plan before every filming day.
CONTENT DIRECTION
GROWTH & GOALS
Understanding where you want to go helps us build a content strategy that actually gets you there — not just one that looks good on a report.
The practical stuff that lets us hit the ground running from day one. Getting this right avoids delays and means your first filming day runs smoothly.
LOGISTICS AND ACCESS
FINAL THOUGHTS
Last section - three open-ended questions where you can tell us anything we haven't asked.
GREAT
LET’S BUILD SOMETHING
YOU'RE DONEThank you for taking the time to fill this in thoroughly. This questionnaire feeds directly into your content plan. The detail you've given us makes a real difference to the quality of what we create.